Value Proposition

The value proposition strategies which will help you to grow market share

Customer Experience Strategy / Product Differentiation, product positioning, Value Proposition, value proposition canvas

The value proposition is the single most important element in a brand’s positioning strategy – and often defines its success (or failure) in the market. The value proposition is a …

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Tips on how to drive retention through customer insights

3 key elements to drive customer retention – from a loyalty consultancy perspective

Customer Experience Strategy / customer proposition, Product market fit, Value Proposition

A recent report by Gartner outlined that, by 2021, 81% of senior marketers expect to be competing mostly on the basis of customer experience. The importance of innovating the customer …

3 key elements to drive customer retention – from a loyalty consultancy perspective Read More »

Value Proposition

The value proposition strategies which will help you to grow market share

3 key elements to drive customer retention – from a loyalty consultancy perspective

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